Georgeson launches Marketing & PR Consultancy
In support of both internal and wider market requirements, the Georgeson Group is delighted to announce the establishment of Tigerfish, a stand-alone Marketing and PR consultancy. Offering top-class marketing and public relations services to the Georgeson Group, Georgeson’s clients and the wider business community, Tigerfish is now operational from its UK headquarters.
Group Chairman Alan Georgeson explains: ‘positioned alongside our creative design team Tigerfish not only provides an internal marketing and PR service, it also further expands our consultancy services to workplace, hospitality, spa and healthcare clients enabling us to serve total business evolution requirements worldwide.
At the helm of the operation is established marketing professional Jill Ferguson - formerly the Marketing Manager of premium German TV brand Loewe. A Business and Languages graduate whose marketing career began eight years ago at Linn Products, Jill has amassed a wealth of strategic and operation marketing and PR expertise, both trade and consumer focussed.
Working alongside Jill, is Marketing and PR Consultant, and former Marketing Co-ordinator for Spa Developments. Ashleigh McInally. Ashleigh brings three years of hotel, leisure, spa and beauty industry expertise to the mix, marrying strategic insight with operational effectiveness.
Commenting on the launch, Jill explains ‘A well-founded marketing and communications strategy is critical to the long term success of any business, large or small. Whether a company requires operational marketing and PR support to implement an existing strategy, or grass-roots consultancy to establish a new one, Tigerfish works closely with the client to deliver a measurable improvement in performance. Having walked in the client’s shoes throughout my career, I fully understand the deliverables required from external agencies and look forward to satisfying these as part of this dynamic new consultancy team.
For further information on the Georgeson Group, its businesses, case studies and clients, please visit www.georgesongroup.com. For press information and photography, please contact Jill Ferguson on +44 (0)141 882 8855 or e-mail jill.ferguson@tigerfishconsulting.com.